Why people look at the ecosystems or platforms created or backed by Banks with suspicion?
What really makes a Lifestyle app by a bank work well with the end users?
DBS Bank setting great examples for the Gamification in the apps, how more that can be incentivised?
Gamification is a mantra that will bind users to the lifestyle apps
How these lifestyle apps bind revenue and customers to a Bank?
Lifestyle apps have been a go to strategy for banks in Singapore for past 2 years. What’s next and why this segment?